Eco-entrepreneurship, the practice of launching and running businesses with a focus on environmental sustainability, is gaining momentum worldwide. Women entrepreneurs, in particular, are at the forefront of this movement, blending their passion for sustainability with innovative business ideas. In a world where environmental concerns are growing, women entrepreneurs are stepping up to address the pressing need for eco-conscious and sustainable products. These pioneering women are not only driving change but also reshaping the business landscape with their commitment to ethical and environmentally friendly practices. Women entrepreneurs are continuously innovating to create products that are not only eco-friendly but also meet the needs and preferences of today’s consumers. From sustainable fashion and eco-beauty products to renewable energy solutions and biodegradable packaging, the range of eco-conscious products is expanding rapidly.

One key aspect of eco-conscious entrepreneurship is the sustainable sourcing of materials and the development of eco-friendly supply chains. Women entrepreneurs often prioritize ethical practices, ensuring that their products are made with minimal environmental impact and under fair labor conditions. Women entrepreneurs often collaborate with local communities, artisans, and experts to create sustainable products that benefit both people and the planet. These collaborative efforts not only empower communities but also foster responsible production. Women entrepreneurs are not only creating eco-conscious products for local markets but also contributing to global sustainability efforts. Their innovations, commitment to ethical practices, and dedication to reducing environmental harm are shaping a more sustainable future for all.

One such example from our Fempower Mart is of our brand Fempure. Fempure is an organic menstrual hygiene and wellness brand providing safe menstrual products including eco-friendly organic sanitary pads, organic feminine wash and organic feminine mist as well as access to services leading to better menstrual health. Our brand strongly advocates for achieving SDG 3.7 and 13 and empowers young girls and women by educating them regarding menstruation, body changes and body positivity along with improved access to safe menstrual products using digital mobile app to reduce the shame and stigma attached to purchasing them.